I want it All! And I want it now!
We live in an ever-quickening world; nowadays customers want to see immediate results. Long-term incentive programs that yield little motivation along the way are likely to deter buy-ups and repeat customers. Our product needs to be suited to the desires of the clients. And what the customer desires is results.
So as a CSM, what are your solutions to such a problem? Here are my 3 problem solving tips:
– Reduce Customer Effort Levels – Make your product easy to use and the customers will use it time and time again!
– Ensure Customers Continually Receive Value from Your Product– Never leave a customer second guessing if the product is working for him/her. Make sure they have no doubts of the instant and long term gains of your product and by doing this you are guaranteed to burn the churn!
– Make Self-Service Attractive & Simple – Help the customer help themselves. The demand for self-service is on the rise. Let your customer feel in control of the outcomes of the product and satisfy their need for instant gratification.