Customer adoption equates to higher renewal revenue, which means it’s all about adding more loyal customers in order to ensure your company’s long term success.
A loyal customer is an individual who uses a product often enough that they become dependent on it. The usage can be daily, weekly, or monthly, and that usage frequency can be defined as a characteristic of good customer adoption.
Many organizations focus on boosting customer success to facilitate ongoing customer adoption and higher onboarding rates. The main issue is that many users don’t know how to adopt a new product, causing them to leave the company. This is why the message behind this infographic is so important. Understanding how to keep your customers loyal is key to a successful company.
